Nudge

Improving Decisions about Health, Wealth and Happiness

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Cass R. Sunstein, Richard H. Thaler: Nudge (2008, Yale University Press)

English language

Published Jan. 2, 2008 by Yale University Press.

ISBN:
978-0-300-14464-2
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Subjects

  • Economics, psychological aspects
  • Choice (psychology)
  • Decision making
  • Consumer behavior