288 pages
English language
Published June 23, 2013 by Wiley & Sons, Incorporated, John.
Business Model Generation
A Handbook for Visionaries, Game Changers, and Challengers
Alexander Osterwalder, Yves Pigneur: Business Model Generation (2013, Wiley & Sons, Incorporated, John)
- ISBN:
- 978-1-118-65657-0
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Offers tools and techniques to systematically understand, design, and implement new business models and renovate and rework old models.
Subjects
- Business planning
- New business enterprises
- Strategic planning