Lurking: How a Person Became a User

by Joanne McNeil

Hardcover, 304 pages

Published Oct. 3, 2020 by MCD.

ISBN:: 978-0-374-19433-8

(3 reviews)

A concise but wide-ranging personal history of the internet from—for the first time—the point of view of the user

In a shockingly short amount of time, the internet has bound people around the world together and torn us apart and changed not just the way we communicate but who we are and who we can be. It has created a new, unprecedented cultural space that we are all a part of—even if we don’t participate, that is how we participate—but by which we’re continually surprised, betrayed, enriched, befuddled. We have churned through platforms and technologies and in turn been churned by them. And yet, the internet is us and always has been.

A concise but wide-ranging personal history of the internet from—for the first time—the point of view of the user

In Lurking, Joanne McNeil digs deep and identifies the primary (if sometimes contradictory) concerns of people online: searching, safety, privacy, identity, community, anonymity, and visibility. She charts what it is that brought people online and what keeps us here even as the social equations of digital life—what we’re made to trade, knowingly or otherwise, for the benefits of the internet—have shifted radically beneath us. It is a story we are accustomed to hearing as tales of entrepreneurs and visionaries and dynamic and powerful corporations, but there is a more profound, intimate story that hasn’t yet been told.

Long one of the most incisive, ferociously intelligent, and widely respected cultural critics online, McNeil here establishes a singular vision of who we are now, tells the stories of how we became us, and helps us start to figure out what we do now.

5 editions

Victor Villas reviewed Lurking: How a Person Became a User by Joanne McNeil

Provocative

3 stars

This book is a good companion to Brotopia, which opens up deeper and more critical discussions regarding the context and struggles surrounding the Internet and the growth of the big platforms of today.

Still very US-centric, with the occasional mentions of tragedy elsewhere like the Myanmar genocide. The feeling I get from the flow of the book is that it sometimes reads like a sociology essay, sometimes a free form op-ed, a bit of memoir, with elements of tweet-deep shower-thoughts. It keeps the text interesting and not so monotonous as one would expect from a historian/critic, but it also made me feel like the book didn't really have a direction or a central thesis. It just is, like digital content is allowed to.

I consumed this in audio-book form, narrated by the author. I'd say the near monotone reading sort of matches the insider-but-amateur angle of the content, but …

I consumed this in audio-book form, narrated by the author. I'd say the near monotone reading sort of matches the insider-but-amateur angle of the content, but fatigue made me listen in shorter bits than what I usually do. Differently from most non-fiction out there, if attention disperses and one misses a paragraph of this book there's a decent chance you actually lost something.

emmadilemma reviewed Lurking: How a Person Became a User by Joanne McNeil

How we use and get used by the 'net

4 stars

A lot happens in "Lurking," but true to its title, the book mostly shines a light on what foul things other people are doing - and how one's odds of getting away with it depend on how much the man in the mirror looks like Zuck.

Ms. McNeil considers how social media have changed our behavior, first as offline interaction became normalized, and then as it has become weaponized.

Personal behavior is the focus here, so Google is mentioned only offhandedly. A leisurely defunct platform called Friendster opens the book, followed by crash courses in trolling on Twitter and 4chan and reverse-engineering what Facebook thinks you want.

Conversely, we hear about Wikipedia and successful efforts by the underrepresented to own and share their true stories.

But ultimately Ms. McNeil can't hold back: "...I have tried to maintain a consistent tone of criticism that is not openly combative... but I have …

Ms. McNeil considers how social media have changed our behavior, first as offline interaction became normalized, and then as it has become weaponized.

Conversely, we hear about Wikipedia and successful efforts by the underrepresented to own and share their true stories.

But ultimately Ms. McNeil can't hold back: "...I have tried to maintain a consistent tone of criticism that is not openly combative... but I have found it next to impossible to maintain this distance when it comes to the topic of Facebook. I hate it. The company is one of the biggest mistakes in modern history, a digital cesspool that, while calamitous when it fails, is at its most dangerous when it works as intended."

I won't slice that as a quote post because it sounds shrill out of context. In context, it makes absolute sense.

callan reviewed Lurking: How a Person Became a User by Joanne McNeil

Internet sociology at its best

5 stars

Loved this and not just because of all the kind words about libraries. As a contemporary of the author, this sounded a lot like my own experience with growing up online. McNeil does a fantastic job detailing the changes in agency & motivation of online “communities” and doesn’t hold back on her criticism of misdirected tech criticism, which I feel like warrants a book all its own (all of the “no one cares about your breakfast” potshots re: Twitter type stuff) - especially how the thinkpieces mistakenly targeted users vs Silly Valley giants for so long. Anyway, this readily makes my shortlist for my critical tech book club/bibliography.