Drive

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Daniel H. Pink: Drive (EBook, 2010, Canongate Books)

eBook

English language

Published Nov. 7, 2010 by Canongate Books.

ISBN:
978-1-84767-888-1
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Forget everything you thought you knew about how to motivate people - at work, at school, at home. It's wrong. As Daniel H. Pink explains in his new and paradigm-shattering book DRIVE: THE SURPRISING TRUTH ABOUT WHAT MOTIVATES US, the secret to high performance and satisfaction in today's world is the deeply human need to direct our own lives, to learn and create new things, and to do better by ourselves and our world. Drawing on four decades of scientific research on human motivation, Pink exposes the mismatch between what science knows and what business does - and how that affects every aspect of our lives. He demonstrates that while the old-fashioned carrot-and-stick approach worked successfully in the 20th century, it's precisely the wrong way to motivate people for today's challenges. In DRIVE, he reveals the three elements of true motivation: AUTONOMY - the desire to direct our own lives; …

9 editions

Review of 'Drive' on 'Goodreads'

Pink writes “the science confirms what we already know in our hearts.” But this isn’t quite right. The science agrees with what we know in our hearts. The conclusions in this book are overblown and unfounded, the arguments offered are far from rigorous, and the prose is sometimes unnecessarily hyperbolic, but as a mediation on motivation it’s still worth a read.

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