Salt Sugar Fat

How the Food Giants Hooked Us

paperback, 480 pages

English language

Published Feb. 18, 2014 by Random House Trade Paperbacks, Moss Michael.

ISBN:
978-0-8129-8219-0
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4 stars (5 reviews)

Every year, the average American eats 33 pounds of cheese and 70 pounds of sugar. They ingest 8,500 milligrams of salt a day, double the recommended amount, almost none of which comes from salt shakers. It comes from processed food, an industry that hauls in $1 trillion in annual sales.

In Salt Sugar Fat, Pulitzer Prize-winning investigative reporter Michael Moss shows how this happened. Featuring examples from some of the most recognizable (and profitable) companies and brands of the last half century--including Kraft, Coca-Cola, Lunchables, Kellogg, Nestlé, Oreos, Cargill, Capri Sun, and many more--

Moss’s explosive, empowering narrative is grounded in meticulous, often eye-opening research. He goes inside the labs where food scientists use cutting-edge technology to calculate the "bliss point" of sugary beverages or enhance the "mouth feel" of fat by manipulating its chemical structure. He unearths marketing techniques taken straight from tobacco company playbooks to redirect concerns about …

8 editions

Review of 'Salt Sugar Fat' on 'Goodreads'

1 star

I only made it through the "sugar" section before giving up. The book is billed as an expose of the food industry's push of unhealthy ingredients in the face of mounting evidence for the impact this is having upon the health of the population. I was expecting something along the lines of the various wonderful things written about the tobacco industry's campaign of deception and distortion.

However, it turned out to be more of a collection of food marketing anecdotes celebrating the unsung heroes of pudding and cereal. For example, a large portion is dedicated to the discovery of the "bliss point" which boils down to the idea that there is a sugar content in any given food where adding sugar makes it taste too sweet and taking sugar away makes it not sweet enough. The way this fascinating nugget is portrayed in the book, you'd think they'd just discovered …

Review of 'Salt Sugar Fat: How the Food Giants Hooked Us' on 'Goodreads'

4 stars

This book is surprisingly not a health rant propped up by pseudo-scientific studies and conspiracy theories. It outlines the effects that each substance -- salt, sugar, and fat -- have on the body, in small amounts, in large amounts, and the different ways they taste to us. Concrete numbers in grams are given for historical consumption versus consumption today, and exceptions are noted, such as when salted fish increased salt consumption to extraordinary levels even when compared with today.

This book outlines the individual motives of consumers, food scientists, C-level executives of food companies, and investors on Wall Street to paint a complex picture of all the factors that cause the food giants to maximize the amounts of salt, sugar, and fat in processed foods, and the endless cycle of blame each one throws to the other for worrisome trends like childhood obesity, diabetes, and heart disease.

With no trite …

Review of 'Salt Sugar Fat: How the Food Giants Hooked Us' on 'Goodreads'

5 stars

Essential is not strong enough a word for this book, you will come out the other end believing that the processed food industry is actually not an industry but a cult. you will hate sugar, respect salt, and be very, very, VERY choosy about fat. If you want the insight and a reason to stop processed food, try this, worked for me.