Hardcover, 288 pages
English language
Published Jan. 11, 2005 by Time-Warner.
4 stars
(9 reviews)
Blink: The Power of Thinking Without Thinking (2005) is Malcolm Gladwell's second book. It presents in popular science format research from psychology and behavioral economics on the adaptive unconscious: mental processes that work rapidly and automatically from relatively little information. It considers both the strengths of the adaptive unconscious, for example in expert judgment, and its pitfalls, such as prejudice and stereotypes.
Subjects
- Psychology
- Decision Making & Problem Solving
- Business / Economics / Finance
- Social Psychology
- Business & Economics
- Self-Help / General
- Cognitive Psychology
- Decision making
- Intuition